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ABOUT US

The creator of the larger than palm-sized crispy chicken

HOT-STAR

Hot Star Large Fried Chicken originated from Taiwan. We have been selling Extra Large Fried Chicken cutlets since 1992! 30cm chicken cutlets so tender and juicy you will love every bite!

Hot-Star Large Fried Chicken, the creator of the larger than palm-sized crispy chicken and the most popular Taipei Shi-Lin Night Market snack is here in Toronto! You can now satisfy your craving for the authentic Taiwanese oversized crispy chicken that is oh-so-moist and tender on the inside and deep-fried to perfection and bursting with flavor on the outside at any of our locations in Toronto, Canada.


豪大大雞排

豪大大雞排源於台中【小王大雞排】,利用獨特的處理雞肉技術與獨家的中藥醃製配方成為特色小吃,因緣際會下到士林夜市的陽明戲院前擺起豪大大雞排總店,迅速成為了士林夜市裡指標性的小吃之一;經常創造出一天賣出三千片的銷售佳績,讓豪大大雞排迅速成為台灣超人氣的美食商品。

豪大大雞排其特色在於令人驚奇的特大號尺寸雞排(足有30cm那麼大片)!從油鍋夾起的那一刻起,雞排的香味撲鼻令旁人忍不住食指大動!每天一開始營業就立刻吸引逛街的人過來排隊,排隊人潮一多時,門市人員還要充當交通警察控制好排隊的人潮以免造成道路交通擁擠。而這些舉動引起各家媒體爭相報導遂引起更大的迴響!


HOT-STAR HISTORY

Sold Taiwan’s 1st large fried chicken

1992

Hot Star Sold Taiwan’s 1st large fried chicken in front of a 7-11 building overhang.

台灣第一大雞排的誕生地在台中7-11的騎樓間開業

Hot Star set up its 1st booth at Shilin Night Market

1999 - 2002

Hot Star set up its 1st booth at Shilin Night Market, and rapidly became the “Hot star” amongst the famous snacks in Shilin Night Market.

進駐士林夜市,迅速竄紅成為著名景點小吃!


CIS system to established

Hot-Star Large Fried Chicken adapted the CIS system to establish its position in the market with its uniqueness.

導入品牌識別系統,建立獨特優勢與明顯的市場定位。

Registered trademarks Asia

2003 - 2006

Registered trademarks in Korea, Japan, Singapore, China and Hong Kong in 2003.

韓國、日本、新加坡、中國及香港申請商標註冊。


Actively developed multifunctional stores

Actively developed multifunctional stores and a wider range of products, so the consumers can have a greater diversity of choices.

發展複合式店面並開發多元性商品,以符合消費者需求。

The 1st direct-sale store in Hong Kong opened.

2010

Mong Kok store - the 1st direct-sale store in Hong Kong - opened.

香港旺角最繁華的店鋪,第一間豪大大雞排門市隆重開幕!

#1 Fried Chicken store with our story on the big screen

2011

Became the #1 Fried Chicken store with our story on the big screen - the “Night Market Hero” movie in 2011.

登上电影大螢幕,【雞排英雄】迅速成為台灣雞排第一名店!

1st overseas franchising in Singapore

2011 - 2014

Start to Establish South East Asia market in 2011 with our 1st overseas franchising in Singapore.

第一個海外授權:新加坡 Singapore,開始布局東南亞市場。


2nd overseas franchising in Malaysia

2nd overseas licensing in Malaysia within the same year, which secured our popularity within the market.

第二個海外授權:馬來西亞 Malaysia,成功打開東南亞知名度。


1st Hot Star store in China opened

1st Hot Star store in China opened in Shanghai, as well as the third overseas franchising in Indonesia.

【豪大大雞排】於上海開立第一家店舖,銷售佳績成功打撃山寨!第三個海外授權:印尼。


Issue of our fourth and fifth overseas licensing

Issue of our fourth and fifth overseas licensing in Philippines and Australia.

第四個海外授權:菲律賓。第五個海外授權:澳洲。


6th overseas franchising in Thailand

2014

Our 6th overseas franchising in Thailand as we continue to expand within South East Asia market.

第六個海外授權:泰國。

7th overseas franchising reached North America

2015

Our 7th overseas franchising reached North America in Canada.

第七個海外授權:加拿大。

8th overseas franchising in Southern California

2016

Our 8th overseas franchising in Southern California as popularity grew in North America market.

第八個海外授權:美國南加州。